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73nd EDITION AUGUST 2025

A Revista Super Negócios é a publicação mensal da Associação de Supermercados do Estado do Rio de Janeiro (ASSERJ), elaborada por uma equipe de jornalistas comprometidos em trazer pautas inovadoras e exclusivas do universo varejista.
Nesta revista, você desvendará o panorama econômico do Brasil e suas repercussões no setor, além de se inspirar com histórias de sucesso e se atualizar nas mais eficazes estratégias, tecnologias e inovações para potencializar sua rotina e negócios, ampliando suas vendas de forma extraordinária.
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VISUALIZAÇÃO DA REVISTA

Nesta edição você encontra...

COVER STORY

Connecting retail with those who make retail happen!

SUPER CHAT

Leadership in times of AI. Chat with Ricardo Zuccollo.

SPECIAL NOTEBOOK

Is Pet a supermarket thing?

CONNECT RETAIL

Personalization: the way to boost sales and customer loyalty

MEMBER IN FOCUS

There were many actions promoted by the members, come and see!

INSIDE ASEERJ

ASSERJ news for you to stay tuned!

GOOD SALES

Customer Day and Black Friday, is your supermarket getting ready?

I ARRIVED AT THE GONDOLA

Launches in focus: new products and trends to boost your sales!

ME IN RETAIL

From packer to commercial and marketing director of Floresta Supermarket!

TRADE SPACE

Trade marketing turns the POS into a stage for experiences

IT'SPENALTY

invest in in-house, outsourced or hybrid delivery?

ECONOMY ON THE AGENDA

Tarifaço, wars and the supermarket sector closing the first half of the year with good results!

INDUSTRY ON THE SCENE

From the factory floor to the shelves: a visit to the Limppano factory